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For marketing & CRM teams

Birthday campaigns that run themselves, on every channel

Peoplewisher is an AI assistant for lifecycle celebrations. It writes the copy, designs the graphic, composes a song if you want one and sends each customer’s birthday or anniversary message on the channel they read.

  • Email, SMS, WhatsApp and social in one flow
  • AI-written copy and personalised graphics
  • Live cost estimate and step tracking

Sound familiar?

Why birthday campaigns are harder than they should be

Everyone agrees birthday messages work. Building them well, across channels, is another matter.

  • Built by hand

    Every birthday flow is a custom build, and every change means another ticket.

  • Generic promos

    A discount with a birthday subject line still reads like a promotion.

  • One channel only

    Email-only flows miss customers who live in WhatsApp or SMS.

  • Data in many tools

    Birthdays in the store, orders in payments, consent in the email tool.

  • No time for creative

    Personal graphics for each customer never make the sprint.

  • Holiday crunch

    Every season brings a new campaign to plan, write and QA from scratch.

What changes

Beyond a birthday email flow

Your email platform can send a birthday email. Peoplewisher plans the whole celebration.

Email marketing tool

With Peoplewisher

One email template for everyone

AI writes a personal message per customer, in your brand tone

Email only

Email, SMS, WhatsApp and social posts in one step builder

Static banner image

A personalised graphic with each customer’s name

Cost of SMS and WhatsApp unclear

A live cost estimate before you launch

Opens and clicks only

Enrolled, delivered and completed counts, a step funnel and a per-person timeline

Everything it handles

Lifecycle celebration workflows

Every workflow runs from the same customer data, with AI doing the writing and design.

Birthday campaigns

A personal moment for every customer, every year.

  • Before, on and after the day An early email, a WhatsApp on the day and a reminder before the offer ends.
  • Offer codes and links Add any code or link to the message.
  • Milestone ages Greetings that know when it’s a 30th or a 50th.
  • In each customer’s time zone Messages land on the right day at the time you choose.

Proactive AI

A planning partner for every season

Peoplewisher AI proposes campaigns ahead of time and builds them when you approve.

  1. 1. SuggestsSpots the moments coming up and proposes a plan.
  2. 2. You approveOne tap to approve, edit or skip.
  3. 3. It executesMessages, cards, songs and gifts go out on the day.
  • Six weeks before the holidays

    Draft a 3-step holiday campaign: email, WhatsApp on the day and an Instagram post?

    Approve Edit Copy, graphics and steps are drafted for your review.

  • Before launch

    SMS will reach 1,200 customers. Here is the cost estimate. Launch now or limit to opted-in VIPs?

    Approve Edit You choose the audience with full cost visibility.

  • Every Monday

    42 customers have birthdays this week. 6 are missing a phone number. Send by email only for them?

    Approve Edit Nobody is skipped, and gaps are flagged for you to fix.

Your data, connected

Bring customers in from your stack

Import from your store, payments and email tools, or push customers in through the API.

Store, CRM & email tools

  • Shopify
  • WooCommerce
  • Stripe
  • Mailchimp
  • HubSpot
  • CSV / Excel
  • API & webhooks
Peoplewisher
AI

Email, SMS, WhatsApp & social

  • Email
  • WhatsApp
  • SMS
  • Slack
  • Teams
  • Social
  • Songs
  • Gifts
  • Guided imports from Shopify, WooCommerce, Stripe and Mailchimp
  • Live sync with HubSpot and Google Sheets
  • REST API and per-group webhooks for Zapier, Make or n8n
  • Custom fields and tags for segments and audience filters

Ideas to plan

Celebration campaign ideas for marketers

Moments customers welcome, not just another promo.

  • Birthday week

    An early email, a WhatsApp on the day and a reminder before the offer ends.

  • First-order anniversary

    Thank customers one year after their first purchase.

  • VIP birthday card

    A personal card and a song for your best customers.

  • Customer spotlight

    Celebrate a loyal customer on Instagram or Facebook, with their permission.

  • Holiday sequence

    Before, on and after the holiday, across channels.

  • Loyalty milestones

    Mark a 10th order or a fifth year with a thank-you and a gift.

Get started

Live in minutes, not months.

Almost nothing to configure. Everything stays under your control.

  1. 1

    Connect your customer data

    Import from Shopify, WooCommerce, Stripe or Mailchimp, sync HubSpot or use the API.

  2. 2

    Describe the campaign

    Tell Peoplewisher AI the goal. It drafts steps, copy and graphics.

  3. 3

    Review and launch

    Check the cost estimate, approve and track every step.

FAQ

Questions from marketing & crm teams.

Still have a question? Talk to us.

What is the best way to run birthday campaigns across channels?

Use one tool that sends email, SMS, WhatsApp and social posts from the same customer data. Peoplewisher’s step builder mixes channels with audience filters, and its AI writes the copy and designs the graphics.

Can I see SMS and WhatsApp costs before launching?

Yes. The step builder shows a live cost estimate for SMS and WhatsApp steps before you launch.

How do I track campaign performance?

Campaign tracking shows enrolled, delivered and completed counts, a step funnel and a timeline for each person.

Does it replace our email marketing platform?

Not necessarily. Many teams keep their email tool for newsletters and use Peoplewisher for personal, date-based celebrations across every channel.

Can we keep our brand style?

Yes. Brand presets apply your logo, colours and style to every graphic, and your business profile shapes the tone of every message.

How much does it cost?

There is a free plan available, and paid plans include every feature. See pricing for plans and limits.

Get started today

Let Peoplewisher take care of your celebrations.

Tell it who matters once. It remembers, writes, designs and sends, every time, on time.

  • Free to start
  • No credit card
  • Ready in 3 minutes

Your assistant is online

Start on WhatsApp

  1. 1 Open your phone camera and point it at the code
  2. 2 WhatsApp opens with a hello ready to send
  3. 3 Tap send, and your assistant takes it from there
Prefer the web? Start free

Book a demo

Pick a time that works for you. 15 minutes with our team.

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